Acquired

Mar 2, 2026 4h 29m

Formula 1

Formula 1 is three competitions in one: a 200mph battle of the world's best race car drivers, the world cup of engineering where thousand-person teams spend ...

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Jan 27, 2026 4h 17m

The NFL

The NFL is nearly synonymous with America today. Practically nothing is more quintessentially and universally American than tuning in every Sunday (and Monda...

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Jan 3, 2026 5h

Rolex

Rolex is a series of paradoxes. They sell obsolete and objectively inferior mechanical devices for 10-1000x the price of their superior digital successors… a...

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Jan 2, 2026 3h 2m

Costco

Costco is not only Charlie Munger’s favorite company of all time (plus he’s on the board, natch), it’s an absolutely fascinating study in how seemingly oppos...

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Dec 15, 2025 2h 47m

10 Years of Acquired (with Michael Lewis)

Why has Acquired — seemingly against all odds — “worked”? It's a puzzling question: episodes are four hours long, they come out infrequently, and they usuall...

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Nov 24, 2025 4h 4m

Coca-Cola

Coca-Cola is… sugar water. And somehow it’s also America, Christmas, summertime, friendship and happiness. Today we tell the story of how The Coca-Cola Compa...

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Oct 27, 2025 3h 28m

Trader Joe’s

Trader Joe's breaks every rule of modern retail. They don't do e-commerce. They don't do delivery. No sales, coupons, or loyalty programs. They only stock 4,...

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Oct 6, 2025 4h 4m

Google Part III: The AI Company

Google faces the greatest innovator's dilemma in history. They invented the Transformer — the breakthrough technology powering every modern AI system from Ch...

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Oct 1, 2025 1m

Acquired Live at Radio City Music Hall (Presented by J.P. Morgan)

It’s finally here! Today we are releasing Acquired’s first “concert film” — the full video recording of our Radio City live show from this summer with Jamie ...

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Aug 26, 2025 4h 10m

Google Part II: Alphabet

In its first six years from 1998 to 2004, Google built one of the greatest products of all time (and certainly the greatest business of all time) with Search...

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Jul 16, 2025 1h 8m

The Jamie Dimon Interview

We sit down with Jamie Dimon for a live conversation at Radio City Music Hall, covering the incredible journey from his 1998 firing at Citgroup (where he was...

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Jun 30, 2025 3h 38m

Google Part I: Origins of Search

We tell the story of the single greatest business ever created: Google search. From its origins as a Stanford research project called BackRub, Google became ...

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Jun 2, 2025 2h 57m

The Steve Ballmer Interview

We sit down with Steve Ballmer, the legendary former Microsoft CEO and owner of the LA Clippers, for an epic conversation covering his 34 years at Microsoft....

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Apr 21, 2025 3h 55m

Epic Systems (MyChart)

What if we told you that the most important company in US healthcare was run from a farm in rural Wisconsin? And that farm contained the world’s largest subt...

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Mar 24, 2025 4h 26m

Indian Premier League Cricket

When you saw this episode pop up in your feed, you either jumped for joy and hit play immediately (in which case you’re not reading this), or you said “Huh. ...

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Jan 27, 2025 2h 56m

TSMC Founder Morris Chang

We flew to Taiwan to interview TSMC Founder Morris Chang in a rare English interview. In fact, the last long-form video interview we could find was 17 years ...

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Jan 21, 2025 2h 30m

TSMC (Remastered)

We dive into the unbelievable and unlikely history behind the quietest technology giant of them all: the Taiwan Semiconductor Manufacturing Company. Founded ...

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Dec 16, 2024 3h 52m

Mars Inc. (the chocolate story)

M&M’s, Snickers, Milky Way, Double Mint, Ben’s Rice, Pedigree, Whiskas, VCA, Banfield… all the brands you know, owned by the company you know nothing about: ...

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Nov 18, 2024 3h 21m

IKEA

IKEA may be the most singular company we’ve ever studied on Acquired. They’re a globally scaled, $50B annual revenue company with no direct competitors — yet...

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Oct 28, 2024 6h 19m

Acquired LIVE from Chase Center (with Daniel Ek, Emily Chang, Jensen Huang and Mark Zuckerberg)

Here it is: the complete video of the most unbelievable night of Acquired’s nine-year life… our sold out live show at the Chase Center in San Francisco. We j...

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Sep 18, 2024 1h 30m

The Mark Zuckerberg Interview

Mark is the iconic founder CEO of our time. At Chase Center on September 10, 2024, he did an unprecedented thing: a live conversation in front of 6,000 peopl...

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Aug 8, 2024 21m

Chase Center + Summer Update

Summer greetings from Acquired! Two items for this “mini-episode”: Tickets are now available for our live show at Chase Center in San Francisco, with special...

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Jul 22, 2024 4h 50m

Microsoft Volume II

In 1999, Microsoft became the most valuable company in the world. And in 2019, Microsoft became the most valuable company in the world, again. But… what happ...

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Jun 4, 2024 3h 15m

Starbucks (with Howard Schultz)

Starbucks. You’d be hard pressed to name any brand that’s more ubiquitous in the world today. With nearly half a billion global customer purchases per week a...

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Apr 22, 2024 4h 24m

Microsoft Volume I

Microsoft. After nearly a decade of Acquired episodes, we are finally ready to tackle the most valuable company ever created. The company that put a computer...

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Mar 18, 2024 3h 8m

Renaissance Technologies

Renaissance Technologies is the best performing investment firm of all time. And yet no one at RenTec would consider themselves an “investor”, at least in an...

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Feb 20, 2024 4h 9m

Hermès

In luxury, there’s Hermès… and there’s everyone else. Stewarded by one French family over six generations, Hermès sells the absolute pinnacle of the French l...

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Jan 22, 2024 3h 44m

Novo Nordisk (Ozempic)

Last year Novo Nordisk, the Danish pharmaceutical company behind Ozempic and Wegovy, overtook LVMH to become Europe’s most valuable company. And the pull for...

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Dec 18, 2023 2h 18m

Holiday Special 2023

Ben has some big news. Actually, double big news! On what has become a holiday tradition here at Acquired, we cozy up to the fire to do our annual review of ...

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All Episodes

Formula 1

The NFL

Rolex

Costco

10 Years of Acquired (with Michael Lewis)

Coca-Cola

Trader Joe’s

Google Part III: The AI Company

Acquired Live at Radio City Music Hall (Presented by J.P. Morgan)

Google Part II: Alphabet

The Jamie Dimon Interview

Google Part I: Origins of Search

The Steve Ballmer Interview

Epic Systems (MyChart)

Indian Premier League Cricket

TSMC Founder Morris Chang

TSMC (Remastered)

Mars Inc. (the chocolate story)

IKEA

Meta

Acquired LIVE from Chase Center (with Daniel Ek, Emily Chang, Jensen Huang and Mark Zuckerberg)

The Mark Zuckerberg Interview

Chase Center + Summer Update

Microsoft Volume II

Starbucks (with Howard Schultz)

Microsoft Volume I

Renaissance Technologies

Hermès

Novo Nordisk (Ozempic)

Holiday Special 2023

Full transcripts, AI insights,
episode chat — free.

Acquired

All Episodes

Formula 1

The NFL

Rolex

Costco

10 Years of Acquired (with Michael Lewis)

Coca-Cola

Trader Joe’s

Google Part III: The AI Company

Acquired Live at Radio City Music Hall (Presented by J.P. Morgan)

Google Part II: Alphabet

The Jamie Dimon Interview

Google Part I: Origins of Search

The Steve Ballmer Interview

Epic Systems (MyChart)

Indian Premier League Cricket

TSMC Founder Morris Chang

TSMC (Remastered)

Mars Inc. (the chocolate story)

IKEA

Meta

Acquired LIVE from Chase Center (with Daniel Ek, Emily Chang, Jensen Huang and Mark Zuckerberg)

The Mark Zuckerberg Interview

Chase Center + Summer Update

Microsoft Volume II

Starbucks (with Howard Schultz)

Microsoft Volume I

Renaissance Technologies

Hermès

Novo Nordisk (Ozempic)

Holiday Special 2023

Full transcripts, AI insights,episode chat — free.

Full transcripts, AI insights,
episode chat — free.